Elevate vet care with behavioural science

InsideMinds is the animal health consultancy that harnesses the power of behavioural science to help veterinary businesses improve animal health.

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InsideMinds - Workshops, training, CX, marketing communications, Veterinary Professionals - 1
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Forge intuitive feelings to create better outcomes

At InsideMinds, we use a human behaviour approach to help veterinary businesses communicate with their clients and advocate for animals so that we can make the biggest difference to animal health.
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Empower your teams

Equip your teams to inspire clients and create customers for life.

Revolutionise your business

Take a modern approach to animal health and drive sustainable growth.

Supercharge your marketing

Level up your marketing efforts in-person and online with behavioural science.

Communicate your value

Compassionately guide clients to take the best course of action for their animals.

Together, we can influence animal health for good

Sit. Stay. Learn.

Veterinary workshops & training

Behavioural science programmes specifically designed to address the challenges of your business, so every team gets a unique and useful learning experience.
Online & in-person
Tailored to your needs
Communicating value & price
Psychology of influence
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Fetch Better Marketing.

Veterinary CX & marketing communications

Work with us to review your current marketing and create powerful messages, backed by behavioural science. Make your marketing effective.
Holistic client touchpoint audits
Customer journey mapping
Brand story creation
Content creation
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“One of the most enjoyable and engaging learning experiences I’ve ever had”

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Patrick McKee

Patrick McKee

Director, Ashwood Veterinary

“Game-changing”

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Amy Holland

Amy Holland

UK National Sales Manager, Ceva Animal Health

“Fascinating”

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Cliff Maw

Cliff Maw

Director, Bicester Vets

“Simple & clear”

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Workshop attendee

Workshop attendee

Boehringer Ingelheim Animal Health

“Engaging & relevant”

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Brandon Filosi

Brandon Filosi

Associate Brand Manager, Boehringer Ingelheim Animal Health

“Great insights”

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Workshop attendee

Workshop attendee

Ceva Animal Health

“Totally new perspectives”

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Workshop attendee

Workshop attendee

Boehringer Ingelheim Animal Health

“Engaging, relevant & very informative”

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Workshop attendee

Workshop attendee

Boehringer Ingelheim Animal Health

“Thought-provoking”

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Jonathan Hill

Jonathan Hill

UK Country Manager, TVM UK

“Bespoke information and simple techniques”

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Workshop attendee

Workshop attendee

Ceva Animal Health

"Behavioural science" sound complicated? Don't worry.

We'll make it a walk in the park

As experts in veterinary medicine and behavioural science, we've done all the hard work for you. All you have to do is:

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We'll talk through your challenges and goals so we can make a plan to help you thrive.
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Get tailored solutions

We'll work closely with your team to develop the deliverables that will have the biggest impact on your business.
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Connect & grow

Enhance your client interactions, upskill your team and grow your business through effective, evidence-based techniques.
Is far more influential than evidence

What goes on inside our minds

Is far more influential than evidence

As veterinary teams, we're drawn to the data. We think, "If only they understood the facts, then they would see it." In reality, that's not how our minds work. Humans are driven by emotions, shortcuts in thinking, and subconscious lenses that we see the world through. Tapping into these helps us resonate with people on a personal level.

That's why we've spent years applying behavioural science principles to the everyday work of the veterinary industry. Because when we better communicate the value of care, we can make the biggest difference to animal health.
Meet Rebeccam Headshot

Meet Rebecca

23

+

years veterinary experience

174

+

hours training veterinary businesses

9

professional qualifications & accreditations

two women sitting at a table talking to each other

Unleash the power of behavioural science

Book a call with InsideMinds and let’s map your journey to smarter communication and better animal health for all.
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As seen at

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petsapps logo
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a purple logo with the words vet show on it
a purple and black background with the words congress
the logo for the webinar logo
a black and purple logo with the words vet club europe 2012
a man with glasses and a speech bubble
a purple logo with a squirrel on it
petsapps logo
a purple and black logo with the words vf flood congress