Great products deserve to be heard

For Animal Health Companies who want customers to sit up and listen.

Woman presenting Tip 3: Communicate higher prices first to seated audience at a conference.
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What's getting in the way?

Great products don't sell themselves. In our experience, it's rarely the science that lets them down.

Sales conversations that don't move things on

Marketing messages that don't drive action

Customers who want to change their prescribing, but don't

That's where we come in.

InsideMinds - Workshops, training, CX, marketing communications, Veterinary Professionals
Bespoke consultancy

Sometimes off-the-shelf doesn't cut it

From diagnosing the problem to building a full behaviour change programme - we've got you covered.
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Sales & marketing training

Knowledge isn't enough

Arm your marketing and sales teams with behavioural science superpowers, and watch how customers respond.
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Mastering Sales in Animal Health

Serious about mastering sales?

If you want your sales team to be world-class, this is where behavioural science meets the power of storytelling - in partnership with Trimble Group.
Our approach

There's a science to this

Good communication doesn't happen by accident. Everything we do is built around three principles.
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Examine

Examine the reality

Understanding how your customers feel, think and decide is where everything starts.
Equip

Equip for impact

We give you what you need to cut through - practical skills and tools built around how your customers really think.
Embed

Embed what works

The real measure of success is what happens in the field, week after week, when the pressure is on.
What sets us apart

Not your average consultancy

We know this industry from the inside. And we bring the science to back it up.
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Built on expertise from both sides of the table

25+ years working in global animal health companies

Trusted by animal health companies, big and small

The proof is in the people

From marketing teams to sales directors - what changed for the people we've worked with.

“There is lots of useful information to help colleagues reduce their daily work 'stress', and help improve better patient care with better client acceptance of recommendations.”

Veterinary practice

Veterinary practice

owner

Veterinary practice

owner

“As the owner of a practice with 23 employees, our team struggled with challenges like promoting health plans and understanding client perspectives. InsideMinds helped us communicate information better to empower ethical decisions for pets.”

Diane Storer

Diane Storer

Owner, Cockburn Vets

Diane Storer

Owner, Cockburn Vets

“As co-owner of a veterinary hospital, InsideMinds helped me learn practical solutions and consumer psychology techniques which made dealing with daily challenges easier.”

Cliff Maw

Cliff Maw

Director, Bicester Vets

Cliff Maw

Director, Bicester Vets

Got questions?

What most people want to know first

How do you measure impact?

Can you train field teams?

Do you work outside of the UK?

What if we're not sure what we need?

How long does a typical project last?

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When it clicks, everything changes

Your messages can change lives. Let's make that happen.